When people search for a simple phone, they’re often looking for more than just fewer features. They want a phone that’s genuinely easy to use, without confusing menus, tiny icons, or unnecessary apps. The problem is, most “simple” options on the market are just regular smartphones with a few settings changed.
The BigPurplePhone is different. It’s been designed from the ground up to be simple — especially for seniors — without compromising on safety, connection, or support. This isn’t a stripped-back iPhone or Android; it’s a phone with simplicity at its core, built for the way older adults actually use technology.
"Simple Should Mean Stress-Free"
WHY PEOPLE CHOOSE A SIMPLE PHONE
There are many reasons someone might prefer a simple phone:
Ease of use – Clear menus, large buttons, and simple navigation.
Better visibility – Bigger icons and text for those with low vision.
Fewer distractions – No cluttered app screens or confusing settings.
Safety and security – Reduced risk of scams, spam calls, and online threats.
Longer battery life – Fewer background processes mean more time between charges.
For seniors, carers, and families, a simple phone also means peace of mind. That’s where the BigPurplePhone stands out.
WHAT MAKES BIGPURPLEPHONE THE BEST SIMPLE PHONE
1. Designed from the Ground Up for Seniors
While other brands adapt existing models, BigPurplePhone was purpose-built for older adults. Every detail — from the size of the icons to the layout of the home screen — was created with accessibility and clarity in mind.
2. Large Buttons and Picture-Based Contacts
No more squinting at tiny text or scrolling through endless names. With picture-based contacts and large, tactile buttons, making a call is as easy as tapping a familiar face.
3. Safe Callers List
Spam and scam calls are blocked automatically. Only numbers you approve get through, protecting you from fraud and nuisance calls.
4. Easy Support with the Help Button
If something goes wrong or you’re unsure how to use a feature, the Help button connects you to a real person from our local customer care team — no overseas call centres or complicated tech jargon.
5. Remote Management for Carers
Family members or carers can help manage the phone remotely via a secure online portal — perfect for adding contacts, adjusting settings, or sending reminders without needing to physically handle the phone.
"What a delight the BigPurplePhone has been"
- Miss LeeBee, BigPurplePhone Customer
More Than Just a Big Button Phone
A lot of people think a simple phone is just a “big button phone,” but that’s only part of the picture. The BigPurplePhone combines large, easy-to-press buttons with a smart, senior-friendly interface that cuts out the clutter and focuses on what matters — staying connected, staying safe, and staying confident with technology.
SIMPLE PHONE vs. SIMPLIFIED SMARTPHONE: THE KEY DIFFERENCE
It’s important to understand the difference between a true simple phone and a simplified smartphone :
| Feature | BigPurplePhone (True Simple Phone) | Simplified Smartphone |
|---|---|---|
| Built for seniors from the ground up | ✅ | ❌ |
| Large physical buttons & big icons | ✅ | Partial |
| No unnecessary apps | ✅ | ❌ |
| Spam & scam call blocking | ✅ | ❌ |
| Dedicated Help button | ✅ | ❌ |
| Remote management | ✅ | ❌ |
The takeaway? A true simple phone isn’t just less technology — it’s better, more relevant technology.
WHO IS THE BIGPURPLEPHONE FOR?
Seniors who want a stress-free way to stay connected.
Carers or family members supporting an older loved one.
People with low vision or hearing difficulties.
Anyone overwhelmed by complex smartphones.
Australians looking for a local, safe, and supported mobile solution.
HOW A SIMPLE PHONE CAN IMPROVE DAILY LIFE
Switching to a simple phone like the BigPurplePhone can make a real difference:
Confidence in using technology – No more fear of “breaking” the phone or tapping the wrong thing.
Better communication – Quick access to loved ones through one-touch photo contacts.
Less frustration – Clear, uncluttered menus mean you can find what you need in seconds.
Safety features built in – From scam call blocking to the SOS button, safety comes standard.
BIGPURPLEPHONE IN REAL LIFE: CUSTOMER STORIES
Many of our customers tell us the BigPurplePhone has completely changed how they communicate.
Karen Dennis says, “I bought the BPP for myself for when I travel around Australia. I actually love the simplicity of this phone and the fact that scammers won’t be calling it. It is perfect for my needs and I would highly recommend the BPP for anyone who just wants a simple phone to contact or be contacted with loved ones. Thank you BPP 😀”
Vicki Smyth shares, “A Big Purple Phone for my 95 year old mum was chosen after much research and review reading. And it has stood up to the sales pitch! Great friendly and quick customer service, including tech support. It was quite easy for mum to transfer her Apple phone skills to the Big Purple Phone, which is easier for her to use with her vision impairment and simplification. The ability to customise it is also helpful as mum continues to age. Thanks BPP 🙏”
EXTENDED BENEFITS OF A SIMPLE PHONE
Unlike most mobile devices, a true simple phone provides the right balance between functionality and usability. You don’t have to sacrifice staying connected to have something easy to use.
The BigPurplePhone is also ideal for people recovering from illness, those who may struggle with memory, and anyone who prefers clear, direct communication without distractions. Even younger users who want a “digital detox” often choose a simple phone to step away from constant notifications and social media, while still keeping essential call and text functionality.
By choosing a simple phone, you’re not just picking a device — you’re choosing a lifestyle that values connection without complication.
FREQUENTLY ASKED QUESTIONS
Can I use my existing SIM card in the BigPurplePhone?
Does it have internet access?
Is it only for seniors?
Does it work across Australia?
Can a simple phone still take photos?
WHY SIMPLICITY WINS EVERYTIME
When technology is easy to use, it’s empowering. You can make calls, send messages, and use essential features without worrying about scams, mistakes, or complicated settings.
With the BigPurplePhone, you get:
The reliability of a mobile phone
The reassurance of built-in safety features
The confidence that comes with local, friendly support
It’s proof that a simple phone can be powerful, too. Choosing a simple phone doesn’t mean you’re stepping back from technology — it means you’re choosing a smarter, safer way to stay connected.
READY TO MAKE LIFE SIMPLER?
If you’ve been searching for the perfect simple phone, the BigPurplePhone is ready to meet you. Designed for seniors, loved by families, and backed by local care — it’s the phone that puts you first.
Explore the BigPurplePhone today and see why simple really is better.